Week 8: Part Two

Visual support can help with Gus's because since it is food, many would like to see how the packages look.
A business I found on Instagram, use visual support. Three Jerks Jerky post a picture about 5-6 days consecutively out of the month. They have 5,596 followers, with about 100 likes per picture posted. With the number of followers Three Jerks Jerky has, they should be getting more likes on their pictures. They do not receive many comments on their pictures. Three Jerks Jerky are using many social media pages such as, Youtube, Pintrest,Facebook, and Twitter. They are definitely more active on their Facebook and their Instagram. Their Youtube profile seem to have the least amount of followers of 53.  They do seem to cover all social media visual that is suggested as a business.

Another business similar to Gus' I found is called Jerky Gold. This business uses Instagram, Twitter, and Facebook for their visual support. For their Instagram page they have about 6,238 followers but only receiving an average of 68 likes per picture with no comments. This business post one or two times a day. They add many videos of their jerky process, as well as pictures of other products they offer. All of their pictures are very consistent with having the jerky sell itself with the pictures. It makes me really want to try their jerky compared to other jerky store because you able to see that the they make the jerky themselves.

A third business I found via Instagram was Kaimana Jerky. They have about 11.8k followers, however, there pictures likes are only averaging 25-30 likes per jerky picture. They do add many post of the Hawaiian islands and that seems to get more about 200-300 more likes compared to their jerky posts This jerky company is based in Hawaii so that it beneficial for him since people tend to like more outdoor pictures especially of a tropical island then a piece of meat drying. This company is covering all its social media tracks by using Twitter, Facebook, Pintrest, and Instagram to reach their potential customers.

For the fourth business, I wanted to use a jerky company that is well known and it common in any gas stations or grocery stores. Jack Links Jerky has about 23.3k followers with an average of 200 likes per posts. They seem to add a lot more videos compared to the other jerky business. Jack's has all the social media accounts. They post about once a week.

After researching these business's I learn a few things I can try to increase my followers. Some of things I can try would be adding more videos and pictures of outdoor scenes near our stores. I can also try making a twitter page since they all use twitter. Posting more content more frequently to keep the followers engage and to try to fish for more potential customers.